Who’s Acting Human Online: Big Ass Fans

Big Ass Fans

If this company’s name didn’t already tip you off, Big Ass Fans clearly has personality, and they aren’t afraid to show it! Inspired by airplane wings, Big Ass Fans couples energy-efficient motors with patented airfoil designs to move large volumes of air quietly and efficiently. Headquartered in Lexington, Kentucky, this nontraditional business was founded in […]

Who’s Acting Human Online: McCown Gordon

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When you drive around town, you probably don’t think of the people behind the construction of the buildings you see. Whether it is a hospital, school, or movie theater, we often take those structures for granted and don’t even consider the people who built them. McCown Gordon is a Kansas City construction company who knows exactly […]

Who’s Acting Human Online: TSheets

Tsheets

ENERGY and FUN don’t usually come to mind when you think of tracking your time at work. However, TSheets injects excitement, passion and humor into their website and social networks, which is why we chose them to be this month’s “Who’s Acting Human Online” showcase! Here’s a short video that shows why we are so […]

Look Who’s Acting Human Online Showcase: Centric Projects

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Centric founders Courtney Kounkel, formerly of McCownGordon Construction LLC, and Steve Swanson and Richard Wetzel, both formerly of JE Dunn Construction, said they started the company because they saw an opportunity to innovate a web-based, midsize firm that eliminated management layers in order to create a more responsive and efficient company. It appears they have […]

Look Who’s Acting Human Online Showcase: Livers Bronze

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When we looked at Livers Bronze online, we quickly discovered they are living proof of what their website says they are: “We build railings and relationships.” The local Kansas City company founded back in 1932, has kept its roots and family ties in Kansas City for over 80 years. While the company has changed and expanded many times over, their commitment […]

How to Hire Free Salespeople

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Are you in search of that superstar producer who can knock out 70 cold calls a day? What do you think the conversion rate of a cold call is? Compare that to someone sharing an impactful quote you posted on your LinkedIn company profile. If they have a robust network of active business people, it’s […]

How much do people TRUST you?

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The success of word of mouth marketing depends on how much customers trust either you or your brand. And your brand is only as good as what people say about it.  No matter how good at marketing you are, you won’t be able to grow the kind of engaged audience that really supports your business until […]

Should You Delete or Not Delete Ugly Posts?

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What happens if someone posts a nastygram on your Facebook page or adds a comment to your LinkedIn post that is totally inappropriate or unrelated to the original post?  Do you “customer service” it to death or should you just delete it? Bottom line: It’s up to you. Just because free speech exists does not […]