Beware! There is NO ROI in Social Media!

Social Media ROI

If your company is hiring a consultant, marketing, advertising, or event planning company who claim they can “ramp up” your social media, CHECK THEIR SOCIAL NETWORKS FIRST! If you can’t find them on LinkedIn, Twitter, and Facebook, that’s a red flag! Companies who understand how social media works from a profit standpoint should be active […]

Social Media for Professional Services is NOT the Same as Retail Social Media!

newsfeed

A professional service company’s social media should mirror ONline what they have going on OFFline. Great social media managers for this sector must be comfortable collaborating with those who matter most to your company’s bottom line, regardless of whether that’s at a live event or on Facebook. That means social media management is about business development, not […]

5 Ways to Get More Customers

B2B social media kansas city

1) Make it Publicly Known That You Take Care of Your Customers Almost all of our customers come from existing customers.  When you take care of your customers, they become your “free” salespeople.  Praise them online, post their successes, offer to showcase their testimonials in your email newsletters, etc.  There are so many ways to […]