LinkedIn Sales Message Critique

spam

If you are using LinkedIn to spam your product’s features and benefits to key decision makers, you may be hurting your reputation. Here is an excellent example from Geoffrey James of what NOT to do when someone sends you a request to connect: Original Sales Message: Hi Jim; The first thing I would like to say is […]

What’s the point of Linkedin if you are not looking for a job?

think viral

LinkedIn is the largest professional network in the world. You know you’re supposed to be there, right? But if you’re like most people, you don’t really know exactly what your LinkedIn profile is supposed to be doing for you. Most people see LinkedIn as a place to find a job, or for employers to find candidates […]

Please stop sending LinkedIn cold calls!

LinkedIn request

When you send a request to connect on LinkedIn to someone you do not know and you do not take the time to customize your message, you are essentially cold calling them through LinkedIn. Default LinkedIn connection request (cold call) says: A better way to connect would be to say something like this: So who […]

Are ALL your doors open for business?

Doors think viral

Are your social networks connected to your website? When you do not have your social media channels linked to your website, it looks like your doors are closed so you are likely missing out on potential sales. Here’s what we mean: Your website is your online location. Whether you sell a product online or not, […]

5 Ways to Get More Customers

B2B social media kansas city

1) Make it Publicly Known That You Take Care of Your Customers Almost all of our customers come from existing customers.  When you take care of your customers, they become your “free” salespeople.  Praise them online, post their successes, offer to showcase their testimonials in your email newsletters, etc.  There are so many ways to […]