Please stop sending LinkedIn cold calls!

LinkedIn request

When you send a request to connect on LinkedIn to someone you do not know and you do not take the time to customize your message, you are essentially cold calling them through LinkedIn. Default LinkedIn connection request (cold call) says: A better way to connect would be to say something like this: So who […]

Are ALL your doors open for business?

Doors think viral

Are your social networks connected to your website? When you do not have your social media channels linked to your website, it looks like your doors are closed so you are likely missing out on potential sales. Here’s what we mean: Your website is your online location. Whether you sell a product online or not, […]

Should You Delete or Not Delete Ugly Posts?

delete_social_media

What happens if someone posts a nastygram on your Facebook page or adds a comment to your LinkedIn post that is totally inappropriate or unrelated to the original post?  Do you “customer service” it to death or should you just delete it? Bottom line: It’s up to you. Just because free speech exists does not […]